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新玩法比拼巨头 中小电商平台能否突围?
时间:2017-08-10 13:46:11

MUYINGKUAJINGDIANSHANGPINGTAI“MAIKELIER”XIANXIADIAN

新玩法比拼巨头 中小电商平台能否突围?

“LINGXIASHIBADU”DONGPINDIANSHANGPINGTAI

新玩法比拼巨头 中小电商平台能否突围?

番茄棋牌安卓版YICHONGKEJIBANGONGLOU BENBANTUPIANSHOUFANGZHEGONGTU

新玩法比拼巨头 中小电商平台能否突围?

SHANGBAOTUXING XUJIAN ZHI

BUJIUQIAN,CHENGLIJIN3NIANDEPINDUODUOZAIMEIGUOSHANGSHI。GUOQUDEZHEIYINIAN,ZHEIJIAZHUDASHEJIAOYUANSUDEDIANSHANGPINGTAIXIANGHEIMAYIYANGSHACHU,ZAIDIANSHANGSHICHANGXUNSUCHAOGUOWEIPINHUI,BINGXIANGALI、JINGDONGLIANGDAJUTOUFAQITIAOZHAN。

番茄棋牌安卓版ZAIXIAOFEIXUQIUJINYIBUSHENGJIDEBEIJINGXIA,RENMENDUIWANGGOUYUFA“TIAOTI”。WEIHUODEXIAOFEIZHEQINGLAI,DIANSHANGPINGTAIMENSHICHUHUNSHENJIESHU,FENFENSHITUYONGXINWANFAQIANGZHANSHICHANG,SUIZHIERLAIDESHIGEZHONGTESEDIANSHANGPINGTAI。ZHEIXIEDIANSHANGPINGTAIHUOXUDOUYOUYIGEQIWANG,XIWANGZIJICHENGWEIXIAYIGE“PINDUODUO”。

番茄棋牌安卓版JINRI,JIZHEZOUFANGLEZHONGQINGBENTUDEJIJIADIANSHANGPINGTAI。ZUOWEIDIANSHANG“XINREN”DETAMENZAINULICHENGWEIXIAYIGE“PINDUODUO”DELUSHANGYOUXIESHENMEDUTEWANFA?YOUTONGGUOSHENMEFANGSHISHOUDAOXIAOFEIZHEQINGLAIDENI?JIZHEJINXINGLESHENRUDIAOCHA。

ANLI1

JUHECHONGWUCHANYELIAN

CHONGWUDIANSHANGWANCHU10YIXIAOSHOUE

番茄棋牌安卓版CHUANGLIYU2008NIANDEZHONGQINGYICHONGKEJI,XIANHOUHUODEZHONGQINGTIANSHIYINDAOJIJIN、DETONGZIBEN、IDGZIBENDENGTOUZI。QIDAZAODEYIGEZHUANZHUCHONGWUXINGYEDEDIANSHANGPINGTAI——ECHONGSHANGCHENG,YONGDIANXINGDE B2C(QIYEDUIXIAOFEIZHE)XINGSHIQIERUDIANSHANGLINGYU,ZAI2009NIANZHENGSHISHANGXIAN,2016NIANXIAOSHOUECHAO5YI,LIANXULIUNIANBAOCHI100%ZENGSU,2017NIANGMV(WANGZHANCHENGJIAOJINE)YU8YIYUAN,BINGYUJIJINNIANTUPO10YIYUAN。

YICHONGKEJIFUZONGCAILIBAOJIANGZAIJIESHOUCAIFANGSHIBIAOSHI,ECHONGYIKAISHIJIUDINGWEIYUCHONGWUXINGYE,ZUICHUDEXIANGFASHIWEISUOYOUDECHONGWUZHUZHAODAOHAODONGXI,XIANBANGTAMENPANDUANDONGXIDEHAOHUAI,ZAIJINXINGTUIJIAN,RANHOUBUDUANSHENRU,ZUIZHONGYIDIANSHANGPINGTAIWEIQIDIAN,WANCHENGDUIZHENGGECHANYEDEJUHE。

JUJIESHAO,CHANPINSHANG,ECHONGCONGPINPAISHANGHUOQISHOUQUANFANGJINXINGCAIGOU,BINGYUDUOJIAZHIMINGPINPAISHANGDACHENGZHANLVEHEZUO,SHENRUDAOGONGYINGLIAN。XIAOSHOUQUDAOFANGMIAN,CHULEWANGZHANHEAPPWAI,ECHONGZAI2014NIANKAISHELEZIJIDETIANMAOQIJIANDIAN,ZAIYIBANCAIXIAOYEWUDEJICHUZHISHANGYETUOZHANCHUJINGXUANCHANPIN,ZUOQUDAOPINPAI。

CANGCHUGUANLIFANGMIAN,TAMENYIKAOZIZHUYANFAZHINENGSHENGJIBANCANGCHUWULIUGUANLIPINGTAI,KEDUICHONGWUCHANPIN、TEZHENGDENGSHUJUZHENGLI、FENLEI,ZIDONGTIXING,HAINENGZIDONGGENJUKEHUMAIDECHANPINPIPEIKUAIDIFANGSHI,MIANQULECAIWUDUIZHANGDEFANSUOLIUCHENG,RANGJIGERENJIUNENGGUANLISHUWANZHONGSHANGPIN。TONGSHI,ECHONGWEIYOUHUAYONGHUTIYAN,ZAIZHONGQING、CHENGDOU、WUHAN、XIANDENG6GECHENGSHIDOUJIANLILEZIYINGWULIUTUANDUIHECANGKU。

LINGWAI,YUNYINGSHANGQIANGDIAOQINGGANSHUCHU,DUIYUXINYANGCHONGRENQUN,ECHONGYEYOUZIJIDENEIRONGYINGXIAOHESHEQU。LIBAOJIANGSHUO,ECHONGZHENDUI300WANYONGHU,HAIWEITAMENTIGONGGELEIYANGCHONGZIXUN,ZENGQIANGZHANXING。

ANLI2

CHUIZHIDONGPINF2B

DONGPINDIANSHANGBANNIANLIUSHUIPOYI

番茄棋牌安卓版“LENGDONGBANCHENGPINSHICHANG,DAYUEYOU8000YIYUANDEGUIMO。”ZHONGQINGDONGPINDIANSHANGPINGTAI“LINGXIASHIBADU”LIANHECHUANGSHIRENLIUSONGGAOSUJIZHE,ZUOWEIYIGEDIANXINGDECHUANTONGXINGYE,CHUANTONGDEDONGPINYINGXIAOFANGSHI,HAICUNZAIZHEZHANGQIZHANG、ZHAOHUONAN、XIAOLVDI、CENGJIDUODENGWENTI,ZHIYOUCHONGFENYUNYONGYIDONGHULIANWANG、DASHUJUDENGJISHU,CAINENGJIEJUEXINGYENEIDECHANXIAOPIPEI、CHANNENGYOUHUAWENTI。

2017NIAN4YUE,YOUDUONIANCONGYEJINGLIDELIUSONGJIQIHEZUOHUOBAN,JUEXINKAISHIYANFAHULIANWANGYUNPINGTAI,ZHIZAIDATONGDONGPINSHANGYOUCHANGSHANGYUXIAYOUJINGXIAOSHANGGONGYINGLIANTIAO,ZHUBUQUDIAOZHONGJIANHUANJIE,BINGZAITONGNIAN11YUESHANGXIANLEDONGPINHULIANWANGXIANSHANGXIANXIACHUIZHIDIANSHANGF2B(GONGCHANGDUISHANGJIA)PINGTAI——LINGXIASHIBADUDONGPINHULIANWANGSAASYUNPINGTAI。

番茄棋牌安卓版GAIPINGTAIYONGYOUWANGYEBANHEAPPBAN。DUIYUCANYINSHANGHUERYAN,ZHIXUQIDONGAPP,DIANJIXUANZEXUYAOGOUMAIDECHANPIN,FUKUANHOUJISHENGCHENGDINGDAN,JIEXIALAI,JIUKEDENGHOUSONGHUOSHANGMEN。GONGYINGLIANFANGMIAN,DONGPINGONGYINGSHANGKEJIANGXIANXIAJINGYINGZHUANYIDAOXIANSHANG,TIGONGGENGBIANJIEDEFUWU,TONGSHI,PINGTAIYEZHIJIEYUBUFENDONGPINCHANGJIAHEZUO,ZIYINGDONGPINXIAOSHOU。

JIZHELEJIEDAO,GAIPINGTAIDEDINGDANYOUPINGTAIZIJIANDEWULIUPEISONG,WULIUCHEANZHAO“SHIFOUSHUNLU”GUIHUALUXIAN,YIJIAJIASONGSHANGMEN,MEIYIJIADEPEISONGSHIJIANYUE25FENZHONG。

番茄棋牌安卓版ZHEIYANGDECAIGOUFANGSHIJILEZHONGXIAOSHANGHUBUSHAOBIANLI,BUYONGZAIQUSHICHANGPIFA,ZHIXUPINGTAIXIADAN,QIEHAIBAOYOU,BUJINSHENGJINGLISHENGQIAN,YEJIANSHAOLEHAOTILIDEZHONGFUBANYUN。ZIQUNIAN11YUESHANGXIANYILAI,LINGXIASHIBADUDONGPINDIANSHANGPINGTAIYIJINGYOULE3000DUOJIAYONGHU,XIAOSHOUEJIEJIN2YIYUAN,MAOLILVJIAODI。XIAYIJIEDUAN,GAIPINGTAIZHUNBEIZENGJIABANCHENGPINCHANPIN,YIZENGJIAMAOLILV。

ANLI3

XIANSHANGXIANXIASHUANGQUDAO

番茄棋牌安卓版MUYINGDIANSHANG3NIANKAIDIAN300JIA

番茄棋牌安卓版JULUOLANBEIGEZUIXINBAOGAOYUJI,DAO2020NIAN,MUYINGXINGYEGUIMOJIANGDA3.6WANYIYUAN。MIANDUIZHEIKUAIWANYIJI“DADANGAO”,CONGYEZHEFENFENRUJU,GELEIJIGOUKAISHIXIANSHANGXIANXIAQIFALI。

番茄棋牌安卓版ZAIZHONGQING,DINGWEIMUYINGKUAJIEDIANSHANGDE“MAIKELIER”YU2014NIANDICHENGLI,ZAIXIANSHANGKAITONGWANGSHANGSHANGCHENG,KEHUKEYIXIANSHANGXIADANSONGHUOSHANGMEN,YEKEYIMENDIANZITI。XIANXIA,JIANGSHITIDIANLUOZAISHEQU,YONGHUKEXIANXIAGOUMAI,2GONGLINEIHAINENGXUANZE30FENZHONGSONGHUOSHANGMEN,DIANPUDAXIAOYI50PINGFANGMIDAO100PINGFANGMIWEIZHU。BINGZAI3NIANDUOSHIJIANLIKAILE300DUOJIADIAN,CHAOGUO40WANHUIYUAN,NIANYINGSHOUSHANGYIYUAN。

“MAIKELIER”ZONGCAIHEYEXIANGJIZHEBIAOSHI,MUYINGDIANSHANGSHIJINNIANLAIGEFANGZHENGDUODEREDIANZHIYI,KEDANGXIADEMUYINGXIANSHANGPINGTAIMENHAICUNZAIBUZU,DADUOMEIYOUXIANXIATIYAN。ZAIXIANXIA,MUYINGSHITIPINGTAILIJIABAOBEI、LEYOU、HAIZIWANGZHANLINGSHANGQUAN,SUIYONGYOUWANSHANDEGUANLITIXI,KEJINGYINGSHICHANGJIZHONGZAIYIERXIANCHENGSHIHEXINSHANGQUAN,JINGYINGCHENGBENGAO、JINGZHENGDA。

“JIYUZHONGZHONGYINSU,WOMENXUANZEXIANSHANGSHANGCHENG+SHEQUDIANDEXINGSHIRUSHOU。”TAGAOSUJIZHE,“MAIKELIER”ZAIXIANSHANGBUDUANZENGJIACHANPINPINLEI,YIYUJIN200JIAHAIWAIMUYINGPINPAIDACHENGHEZUO,XIAOSHOUDECHANPINDUODA5000ZHONG,XIANXIAJIJITUOZHANDUOZHONGYETAIRONGHE,JIANLISHEQUN,YINRUYUNYINGTONGJIAOYUNEIRONG,JIARUMAISHU+JIAOYU,XIAODONGWUXIAOSHOUDENGXINYETAI。“ZHEIYANGKEYIJIANGXIANSHANGDEYONGHUDAIDAOXIANXIA,ZENGJIAHUDONG,YEBAXIANXIADEKEHUYINRUXIANSHANG,ZENGJIADIANSHANGPINGTAILIULIANG。”HEYESHUO。

ANLI4

JUJIAOZHONGXIAOWEISHANGHU

DIANSHANGPINGTAIJIAOYIEFANBEI

CHENGLIYU2009NIANDEZHONGQINGSHILIYIZHIBANGDIANZISHANGWUYOUXIANGONGSI,CIQIANYONGYOU12NIANLIPINXINGYEJINGYAN,JUJILEBUSHAOZHONGXIAOPINPAIDEQUDAOZIYUAN,BAOKUOZHONGXIAOMENDIAN、YUANLIAOCAIGOU、DAILIJINGXIAODENG。

JINNIAN5YUE,ZHUANDAOXIANSHANGPINGTAIHOU,TAMENBIANJIANGZHEIXIEZIYUANLIYONGLEQILAI。JUZHONGQINGSHILIYIZHIBANGDIANZISHANGWUYOUXIANGONGSICEHUATUIGUANGZHONGXINZONGJIANZHAIBOJIESHAO,TAMENDEXIANSHANGPINGTAIMIANXIANGZHONGXIAOWEISHANGJIA,YIQIANYOUQUYUTESESHIPINXIAOSHOUJIAODUODE“JISHIHUI”PINGTAI,SHANGMIANYOURUXINJIANGDEFENGMI、CHENGKOUDELAROU、PANJINDEDAMIDENGTESESHIPIN,JINNIANKAISHIMIANXIANGQUANPINLEICHANPIN,JIANG“JISHIHUI”NARU“JIBAOXIANG”PINGTAI,BUJINXIAOSHOU,HAIKEPIFA,LINGLIANJIEXIANXIASHITIDIAN,TIGONGDUOZHONGFUWU。

SUIJI,TAXIANGJIZHEYANSHIPINGTAIDEGONGNENG。MAIJIAFANGMIAN,GAIPINGTAIBUJINKEYIPIFAGOUWU,HAIKEZAISHANGMIANTUANGOUDINGCAN,WAIMAISONGHUOSHANGMEN,YUDINGZUOWEIDENG。DUIYUMAIJIAERYAN,PINGTAIWEIRUZHUSHANGHUTIGONGMIANFEIDEXUANCHUANMOBAN,HOUTAIXINGCHENGKESHIHUASHUJUBAOBIAODENG。

番茄棋牌安卓版“WOMENHAIJIANLILEXIANXIAYUNYINGZHONGXIN,XIANZAIQUANGUOYOU200DUOGE。”ZHAIBOSHUO,YOUYUHANGAISANSIXIANCHENGSHIYIJIQUXIAN,SUOYIZAIDANGDIJIANLIYUNYINGZHONGXIN,NENGGENGHAODIZHIDAORUZHUPINGTAIDESHANGHU,TIGONGBAOKUOXIANSHANGWANGDIANKAIYE、CHANPINSHANGJIAHETUIGUANG、HOUQIWEIHUDENGFUWU。LINGWAI,YUNYINGZHONGXINYEZHAOLANLEGENGDUOZHONGXIAOSHANGJIARUZHUPINGTAI,ZAIYUNYINGZHONGXINDEZHULIXIA,RUJINQIXIANSHANGPINGTAIDEZHUCEYONGHU、SHITIMENDIANYIJIGONGYINGSHANGQIANYUE、XIANSHANGJIAOYIEDOUYOUDAFUZENGZHANG,TONGBIZENGZHANGLVZAI200%YISHANG。

XIANSHIKUNJING

“GUATOUXIAOYING”MINGXIAN GAOSUFAZHANSHIDAIYIGUOQU

番茄棋牌安卓版SUIRANZHONGDUOZHONGXIAODIANSHANGPINGTAIZAINULIFAZHAN,DANGUONEIZHIMINGDIANSHANGZHIKUDIANZISHANGWUYANJIUZHONGXINRIQIANFABUDE《2017NIANDUZHONGGUOWANGLUOLINGSHOUSHICHANGSHUJUJIANCEBAOGAO》QUEXIANSHI,2017NIANWOGUOB2CWANGLUOLINGSHOUSHICHANGZHANYOUFENEZHONG,TIANMAO、JINGDONG、WEIPINHUIJIXUBAOCHIQIANSAN。PAIMINGDI4DAODI8DEDIANSHANGSHI:SUNINGYIGOU(3.17%)、PINDUODUO(2.5%)、GUOMEIZAIXIAN(1.65%)、YAMAXUNZHONGGUO(0.8%)、DANGDANG(0.46%),QITADIANSHANGPINGTAIJINZHAN2.95%。

SHUJUKEYIKANDAO,ZHULIUDIANSHANGSHICHANGFENEZHANBIGAODA97%,TOUBUWANJIAJIHUDOUSHILAOPAIDIANSHANG,JINPINDUODUOYIJIA“XINXIU”。

番茄棋牌安卓版“DIANSHANGPINGTAIERBAFENHUADEQUSHIYIJINGDINGLE,WEILAIZHIHUIYOUSHAOSHUJIJIADADEDIANSHANG,QITADIANSHANGPINGTAIHUOGUIYUCHENJI。”CONGSHIHULIANWANGJINRONGYUCHANYEJINGJIDEZHANLVEYANJIUYUAN,SHANGYOUCAIJINGZHUANJIAGUWENJIANGHANGAOSUJIZHE。“DIANSHANGPINGTAI‘GUATOUXIAOYING’MINGXIAN。”ZHONGGUODIANZISHANGWUZHUANJIAFUWUZHONGXINFUZHURENGUOTAOYERENWEI,DIANSHANGGAOSUFAZHANDESHIDAIYIJINGGUOQU,B2CWANGLUOLINGSHOUSHICHANGDEGEJUJIBENHUIQUYUWENDING。GUOTAOJIESHAO,DANGXIALIUXINGDESHEJIAODIANSHANG、CHUIZHIDIANSHANG、KUAJINGDIANSHANG,HUODUOHUOSHAOMIANLINZHEPINGJING,QIEDUIYUZHONGXIAODIANSHANGPINGTAIERYAN,MEIYOUZIBEN、SHENGTAIQUANDEZHULI,HENNANTUPO。

RUHETUWEI

GEXINGHUAFAZHAN JIAQIANGKONGZHICHANYEGONGYINGLIAN

番茄棋牌安卓版GUOTAOBIAOSHI,SUIZHEXINYIDAIXIAOFEIQUNTIJINRUSHICHANG,GEXINGHUAHUICHENGWEIDIANSHANGPINGTAIMENDEFANGXIANGZHIYI,ERDUIYUQUEFAZIJIN、HOURUCHANGDEZHONGXIAODIANSHANGPINGTAIWANJIA,TESEFAZHANWUYISHIYITIAOCHULU。

GUOTAOXIANGXIJIESHAO,DUIYUKUAJINGDIANSHANGPINGTAI,YAOJIJIJIEJUEXINRENWENTI,KELIYONGQUKUAILIANJISHUSUYUANKUAJINGSHANGPIN。DUIYUCHUIZHIDIANSHANGPINGTAI,CHULEZAILIULIANGFANGMIANTUPOPINGJINGZHIWAI,HUOXUZOUSHANGSHANGPINZHUANYEHUA+FUWUZHUANYEHUADEDAOLU,YAOYIGENGJINGZHUNDEFUWULAILIUZHUKEHU,KEYICONGNEIRONGSHANGRUSHOU,JIASHANGWANSHANGONGYINGLIANLAIZUO。SHEJIAODIANSHANGFANGMIAN,ZEXUYAOJINGENLIULIANG,“WEIXINYOULIULIANG,NEIJIUWANGWEIXINSHANGMIANZOU,DUANSHIPINPINGTAIYOULIULIANG,NEIJIUQUSHANGMIANDAOLIU,CONGDUOQUDAO,YIDUOFANGSHIZHUAQULIULIANG。”

JIANGHANRENWEI,ZHONGXIAODIANSHANGPINGTAISHOUXIANYAOZUODESHIYINGGAISHIJIAQIANGDUIGONGYINGLIANDEKONGZHINENGLI,JINXINGCHENGBENYASUO。QICIYAOJIADADUIZHENGGECHANYEDESHENRU,BIRUMOUCHUIZHIDIANSHANGNENGGOUKONGZHIMOUYIGECHANPINLINGYUDESHANGYOU。LINGWAIZESHIBUDUANDIJIADAXIANSHANGXIANXIAHUXIANGYINLIUNENGLI,XIANSHANGMEIYOULIULIANGLE,XIANXIAKEYIDAOLIU。(JIZHE WEIYUE)

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